The third edition of Aamby Valley Bridal Fashion Week (AVIBFW 2012) is coming up lated this month. From 12th to 17th September leading designers will present their bridal couture collections on the ramp. Title sponsor Aamby Valley City, the associate partner Azva by World Gold Council and co partner Sansui, are bringing the fashion extravaganza to Grand Hyatt, Mumbai.
I am really looking forward to all the shows. Participating designers include Tarun Tahiliani, JJ Valaya, Pallavi Jaikishan, Ashima & Leena, Meera Muzaffar Ali, Narendra Ahmed, Shantanu & Nikhil, Vikram Phadnis, Rocky S, Shane & Falguni Peacock, Anjalee & Arjun Kapoor, Mandira Wirk and Jyotsna Tiwari.
Sonakshi Sinha dressed in a Jyotsna Tiwari ensemble
Present at the occasion, Vijay Singh, Founder and Chairman of India Bridal Fashion Week said, “The third edition of Aamby Valley India Bridal Fashion Week is being participated by few of the most acclaimed bridal couture designers in the country and would bring the best designs and trends for the upcoming season. The event would be quite opulent and well marketed through all forms of media and communications and create a right connect with the end consumer”
Strengthening their continued association with this event Mr. Vivek Kumar, Aamby Valley City and Sahara Star CEO said, “Aamby Valley City is a creative expression of our beloved Chief Guardian ‘Saharasri ji’ and is recognized as life's finest abode, synonymous with luxury living. Through the Aamby Valley India Bridal Week 2012, we aim to showcase the opulence and grandeur of dream weddings with bridal collections that epitomise luxury.”
Commenting on the World Gold Council’s association as associate sponsor of the India Bridal Fashion Week 2012, Mr. Vipin Sharma, Director Jewellery, India at the World Gold Council said, “Azva wedding jewellery is inspired by the tradition of “Saat Pheras’ (seven promises) of the Indian wedding and is an exquisite collection of every couples' story of togetherness crafted in 22-karat gold. Azva is coined from the sanskrit word ‘ashva’ that denotes seven. Azva sets will appeal to the modern, elite and fashion conscious bride of today who appreciates design and has a taste for fine craftsmanship. Therefore, associating with India’s premier couture bridal event - India Bridal Fashion Week is not only a perfect platform for us to launch our brand, but also an opportunity to introduce a new concept in gold wedding jewellery. Azva will be available at a selection of exclusive jewellery stores in Mumbai, New Delhi and Chennai from October 2012 onwards.”
Mr. Arun Pal, Chief Marketing Officer, Sansui said on the association, “We are happy and proud to be associated with the Indian Bridal Fashion Week as its Technology Partner, as it is the right platform which gels with Sansui’s brand image and its current positioning. This opportunity gives us a vista to showcase our exquisite product range which being fashionably chic is technologically advanced to the core. Through this association we wish to introduce to the fashion set our range of LCD, LED and Slim TV which are show-stoppers and eye-turners in themselves.”
Mr.Amit Modi, Director of Finance, The Grand, New Delhi - “It is truly a moment of pride to have Mr. Vijay Singh Founder & Chairman of India Bridal Fashion Week along with stalwarts in the field of fashion to choose The Grand as the venue to announce the participating designers and the dates for India Bridal Fashion Week Mumbai 2012 and India Bridal Fashion Week 2013- Delhi & Mumbai. The Grand is the Official Venue Partner for India Bridal Fashion Week, Delhi 2013, it’s a pleasure to host an event of such splendor and magnitude,” said Amit Modi of The Grand New Delhi. “The Grand is well known in Delhi when it comes to celebrating Fashion events with opulence and extravaganza – what better than to partner with India Bridal Fashion Week and the most acclaimed designers associated with it. We are very happy to be associated with Vijay Singh; his impeccable eye for detail has created some of the finest platforms for fashion concepts and we are confident of bringing more such exclusive events to the city of Delhi.”