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Rohit Bal For Jabong

Rohit Bal For Jabong

Jabong.com in association with renowned (and my favourite) fashion designer, Rohit Bal, unveiled the 'Rohit Bal for Jabong' collection at the Palladium Hotel in Mumbai on April 15th, 2014. 

As Arun Chandra Mohan rightly said at the event that with this collaboration Jabong is bringing an Indian designer to India. I think it is great that with this step, a lot more people who love and admire Rohit Bal's creations would be able to own a piece designed by him. 

While the collection is affordable and accessible it is still high on design. Rohit Bal started the presentation with shades of while, ivory and almond and then injected colour with popular shades of fuchsia, orange, yellow and blue. Dominated by cotton and embellished with delicate embroidery and block prints the collection features anarkalis, lehenga cholis, sarees and churidar kurtas

Shraddha Kapoor closed the presentation dressed in a beautiful outfit to a roaring applause from the press members present. You can shop the collection on Jabong.com. 

I am really excited to launch the new collection – ‘Rohit Bal for Jabong’. This marks a terrific new phase of my creativity while allowing me to meet the demand for designer collections in the massive Indian market. Online retail is the future and this platform enables me to reach out to an entirely untapped market of young, fashionable buyers. I look forward to a long relationship with Jabong and present several new collections. For me, this is the future of fashion.
— Rohit Bal
This launch comes in response to the increasing popularity and demand of designer clothes on our website over the past few months. Celebrating the craft of fashion with the eminent designer himself, we are proud to launch the exclusive collection ‘Rohit Bal for Jabong’. His collection is an incredible assortment which will cater to the growing demand for what’s new and next in designer wear for women.
— Arun Chandra Mohan, Founder & CEO, Jabong.com
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